We're passionate about great ideas and are driven to bring them to life. Our mission is to empower the best minds in the nonprofit sector to take on the most challenging problems in our world—and solve them.

Learn more about our team and our purpose.

Our story.

For the past decade, we’ve been on the front lines of some of the biggest social impact campaigns, working with major brands including Pepsi, American Express, Foot Locker, Starbucks to train young social entrepreneurs to create projects or nonprofits of their own. Many of these young entrepreneurs went on to become the best young change makers in the country, topping the Forbes 30 under 30 list.

We saw so much potential in the fresh, new ideas that young social entrepreneurs brought to the table—they were uninhibited, they were bold, they were disruptive. But we also saw just how difficult it was for these innovative ideas to get off the ground. This experience inspired us to look at the nonprofit sector and ask, how can we help more innovative nonprofits to succeed?

At Change Better, our team has one mission—to catapult innovative nonprofits to new heights.

Our team.

Amanda Ashton
Co-Founder / CEO
Amanda has dedicated her career to exploring different models that spark social and political change. Before co-founding Change Better, Amanda trained young social entrepreneurs at DoSomething.org, worked to improve the lives of the world’s most marginalized populations with the Howard G. Buffet Foundation, and turned out the vote on the front lines of 2012 Obama Campaign.

Amanda brings together the worlds of political organizing, social innovation, and grant giving to help startup nonprofits succeed.
Matthew Tyler
Co-Founder / Creative Director
Matt is an award-winning filmmaker, graphic designer, and web developer. With a passion for great storytelling and beautiful design, he is inspired every day by the power these tools have to inspire change. It’s this passion that led Matt to co-found Change Better, where he leads the creative and technical aspects of our work.
Carly Crawford
Campaign Strategist
Carly is an experienced nonprofit professional specializing in campaign development, marketing, copywriting, and arts education. At Change Better, Carly brings this expertise to developing and launching campaigns for clients, creating marketing and outreach strategies, and ensuring effective social media messaging.

Can your nonprofit do more?

We work one-on-one with nonprofits to develop a customized strategic approach. Looking to bring your organization to the next level?

Let's Talk